Podcasts
featuring Helen Fanucci
A Master Class for PeakSpan Capital’s Portfolio CEOs and CROs
Grow and Dominate – Building a Sales Engine that Wins
Explored building scalable sales engines that drive both immediate revenue and long-term competitive advantage in today’s AI-driven market. Key topics included designing strategic sales approaches, transforming customer interactions into market intelligence, and creating invested team cultures that adapt quickly to business and technology changes. Delivered practical strategies for sustainable growth, predictable revenue, and market dominance.
Sales Leadership Development Podcast
Targeting That Blows Your Targets Away – SalesLeadership, Inc.
“Trust is the currency of business, and in business-to-business sales, you really can’t be effective unless you can build trust with your customers.” – Helen Fanucci
Explored the fundamentals of effective B2B sales with Helen Fanucci, focusing on trust as the foundation of successful customer relationships. Key insights included the importance of strategic focus and clear objectives, targeting customers based on problem-solving accountability rather than just job titles, and leveraging senior leadership to build client trust. Discussed cross-departmental collaboration for seamless customer experiences and how accountability—when combined with clear expectations and support—drives team success and performance improvement.
exceed promotion expectations, top performers stay longer, and success attracts additional high performers—particularly relevant for today’s hybrid and remote work environments.
Growth Driver Podcast
The Financial Impact of Empathetic Leadership with Helen Fanucci
Discussed how sales leaders can achieve both quarterly targets and sustainable team performance through empathetic leadership that drives accountability. Covered why traditional sales management approaches fail in today’s competitive talent market, the business case for strategic people management, and practical frameworks for retaining top performers while addressing underperformance. Featured insights from Helen Fanucci’s 25+ years leading high-performing sales teams at Microsoft, Apple, and IBM, delivering actionable strategies for outcome-based performance management and building teams that consistently deliver revenue while creating foundations for long-term growth.
Market Dominance Guys Podcast
EP249: Mozart, Jazz, and the 0.01% – Why Most Sales Teams Are Playing Out of Tune
Examined the critical leverage role of sales leaders in amplifying team success, highlighting that only 0.01% of recorded sales conversations are reviewed by managers—a massive, missed opportunity. Discussed how effective coaching requires building trust first and spending meaningful time understanding team performance. Featured Helen Fanucci’s insights on the coaching gap in sales organizations, noting that 83% of sales managers have never received formal training. Explored practical solutions including proximity to team activities, meaningful manager-team interactions, and innovative tools like Helen’s custom ChatGPT chatbot for practicing difficult performance conversations in a safe environment.